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Designation: Manager 

Salary: 5 Lacs per Annum

Experience: Min 3 years of Exp in Marketing, Corporate Communications & Branding 

Location: Indore

Job Description: 

Responsible for planning, development and implementation of Organizations marketing strategies, public relations activities(both external and internal)

Devise new revenue-generating ideas, create and implement new initiative, analyse cost/benefits

Develop and implement marketing plans and projects for new and existing products

Support client acquisition/lead generation for business development through campaigns

Prepare and manage content for internal and external marketing

Plan promotional materials, email blasts, and other marketing materials for market penetration and Social Media Marketing.

Plan and implement marketing collaterals. 

Ensure all external communication pieces contain a consistent brand image and will enhance the organizations image and position within the marketplace

Serve as the primary contact for all media inquiries

Plan and execute successful PR programs. Use PR and effective media relations to increase Brand Recall

Create and distribute communication materials (Write and edit press releases media releases, announcements, News Letters, other supporting materials) that are needed to portray the company to the outside world

Drafting communication plans, Content creation, Press Releases, blogs, articles, speeches

Salary:INR 3,00,000 - 5,00,000 P.A.

Industry:Insurance

Functional Area:Marketing , Advertising , MR , PR , Media Planning

Role Category:Marketing

Role:Marketing Manager

Employment Type: Permanent Job, Full Time

Keyskills

Social Media Marketing Branding Market Penetration Business Development Media Relations Public Relations Lead Generation PR Campaigns Client Acquisition

Desired Candidate Profile

Please refer to the Job description above

Education-

UG: Any Graduate - Any Specialization

PG:Any Postgraduate - Any Specialization

Doctorate:Doctorate Not Required

Company Profile:

Shriram Life Insurance Company Limited.

Shriram Life Insurance was incorporated in 2005 and it commenced business in 2006. Since the first year of operations, the company made profits in the first three consecutive years- becoming the only private life insurer to have achieved the distinction. Compared to industry peers after 7 years of operation, Shriram Life insurance was the most profitable life insurance company in the country. The company's performance stands out in efficient use of capital and low cost of operations.

Life insurance arm of Shriram Group has carried forward the group philosophy of financial inclusion by penetrating the unexplored segments. Shriram Life has significantly focused on Inclusive growth by taking life insurance to the section where it is needed the most -The 'AAM AADMI' (Common Man)

Shriram Life Insurance Company Limited (SLIC) is a part of Shriram Group having a joint venture with the Sanlam Group of South Africa operating across India with a network of 528 branches. 

SLIC is a profit making life insurance Company that aims at being the most admired life insurance provider. SLIC is embarking on an ambitious expansion plan & is on lookout for talented & ambitious professionals.

About Shriram Group

Padma Bhushan Mr. R.Thyagarajan founded the Rs 90,000 Cr. Shriram Group, headquartered in Chennai. Established in 1974, the Group caters to the needs of the mass segment, and has evolved as a premium financial services network. Over the last ten years, Shriram Group has grown at an enviable rate, with a CAGR of over 40%. The group has over 2600 branches, with more than 60,000 employees. The group plans to expand its businesses into non- financial services in the near future.